IAIA by Zero Molecole Reviews & Perfume Facts

IAIA offers a vibrant scent profile dominated by the freshness of strawberry as the top note, followed by a delightful heart of raspberry. The base note of caramel adds a sweet, gourmand finish that complements the fruity elements, creating a joyful and playful fragrance reminiscent of childhood.

Yes, IAIA is a versatile fragrance that can be worn for various occasions. Its fruity and sparkling character makes it ideal for daytime wear, casual outings, or even festive gatherings. Additionally, its refreshing notes make it particularly suitable for spring and summer, but its sweetness allows for enjoyment in cooler months too.

IAIA is an Eau de Parfum, which typically provides a decent longevity and sillage. Many users find that its fruity top notes project well for several hours, while the caramel base note gives it lasting power. While it may not be as intense as some heavier fragrances, its playful nature ensures a delightful presence without being overwhelming.

IAIA is a unisex fragrance designed for individuals who embrace their joyful, youthful spirit. Its playful, fruity notes appeal to those who enjoy a light-hearted, whimsical scent, making it perfect for both the young and the young-at-heart, including fans of fruity and floral fragrances.

What sets IAIA apart is not only its joyful and youthful scent composition but also its evocative connection to nostalgia and childhood. While fruity fragrances often lean towards a more traditional interpretation, IAIA offers a distinctive blend of playful spirit with a touch of gourmand richness, capturing the essence of carefree moments spent indulging in strawberries and cherries.