Hero by Burberry Reviews & Perfume Facts

ABOUT THE CAMPAIGN
The campaign challenges the traditional stereotypes of masculinity, bringing together horse and man, and creating
a modern myth. The powerful imagery of a beige horse against th ... e vast coastline provides a striking backdrop for
Adam Driver’s athleticism, and explores Riccardo Tisci’s codes of duality and the power of the animal kingdom.

Through the vivid metaphor of a man becoming a mythical creature in the powerful sea, the campaign illustrates
the story of a man leaping into the unknown, overcoming overwhelming struggles and transforming into something
new, while remaining true to himself.

ABOUT THE FRAGRANCE AND BOTTLE
The fragrance is brightened with sparkling bergamot and invigorated with juniper and black pepper. This vibrant scent
is deepened with a heart of warm cedarwood of three distinct origins – Virginia, the Atlas Mountains and the
Himalayas.

‘Burberry Hero represents the duality between strength and sensibility. A scent that represents the timelessness of
Burberry and, at the same time, the sense of modernity. A blend of universality and uniqueness. The scent expresses
the animality that is inside each man alongside a true humanity.’
Aurélien Guichard, Perfumer

The bottle is strong and modern, like the fragrance it carries. Its angular shape is an abstract reinterpretation of
a horse’s hoof, engraved with the Burberry logo. It also features the Thomas Burberry Monogram, a reference to
the founder of the house