Ilham by SoOud Reviews & Perfume Facts

Ilham is a fragrance by soOud: in Arabic it is the sound of the word whose corresponding meaning is “Inspiration”. A complex and intense olfactory pyramid, notable for such precious and unusual ingred ... ients as saffron, grey amber, tree musk, the Indian spice Nagarmotha or the Malaysian essential oil Gujum.

Much more than a collection of fragrances, soOud is a concept, an idea that grows out of a contemporary cultural reflection, that takes form thanks to special olfactory palettes.“It was all about my thoughts, my mind, my inspiration. It was always in the air.” In the words of Celso Fadelli, creative mind of soOud, every aspect of the collection of fragrances starts off from a personal intuition. The desire to draw closer to the cultural fascination of oriental cultures and make perfume into a valued accessory for both her and him. In countries where it is the custom to meet women hidden by their tunics and men who dress with flair, it is in fact the perfume that becomes a way of expressing personal individuality, an invisible and emotional mark that can be seen as a new way of expression.

In soOud, the sensuality of oriental fragrances, profound, intriguing and passionate, typical of the Arab world, encounter a soul refined in its western manifacturing. Two precious raw materials conceal rare essences dedicated to the exploration of the senses, divided into two lines: Nektar, true high-concentration, rich, precious extracts, and Eau Fine, intense and delicate on the skin. The names chosen are the phonetic translation of Arab words: on every package you can discover their meaning in English and French. Every fragrance extols inner beauty: the bottles almost entirely lacquered – except for the central part where a strip of transparent glass appears – to remind us of the niqab veil, which leaves a glimpse only of the eyes of the person who wears it.

The stopper with its half cut recalls the sloping lines of modern buildings in the Middle East, completing a masterful blend of traditions and contemporaneity. An invitation to discover the intrinsic mystery of every perfume, beyond all dogma or ideology.